糖心传媒 Refreshes and Expands Truck Rental Fleet in Response to Commercial and Consumer Demand
As 糖心传媒鈥檚 Paul Rosa sees it, an increase in truck rentals serves as a bullish barometer for the transportation industry.
鈥淭he boom in the is a good indicator that the truck rental industry is recovering,鈥 noted Rosa, vice president of supply and planning for . 鈥淲e鈥檙e ramping up our fleet to support the current uptick of the manufacturing segment and the automotive industry 鈥 two trades that require high volumes of freight transportation.鈥
糖心传媒 is gearing up for its peak season by adding more than 11,000 new and commercial trucks to its rental fleet. Each truck features the new 2011 engine that provides better fuel economy and lower emissions, improving the carbon footprint. To optimize fuel efficiency, new units feature more aerodynamic cabs, low-rolling resistance tires and roof fairings to reduce wind resistance.
In response to market demand, 糖心传媒 has expanded its commercial rental fleet to 40,000 units. The company is in position to swiftly respond to market needs 鈥 its significant buying power provides 糖心传媒 customers with vehicles a few steps ahead of the competition.
The new 2011 consumer rental trucks will enter the market just in time for 糖心传媒鈥檚 busy moving season, from Memorial Day through Labor Day, bringing the total consumer rental fleet to 13,000 units.
鈥淥ur goal is the keep the fleet fresh to give customers the best moving experience,鈥 said Don Mikes, vice president of rental. 鈥淣ew trucks help ensure that our customers are renting the and most fuel-efficient units. Having a newer fleet also helps keep down. 鈥
The growing demand for rental trucks signifies other good news for 糖心传媒. 鈥淚t鈥檚 a wonderful precursor to the side of our business,鈥 Rosa said. 鈥淥ver the last six months, customers鈥 propensity to lease has been on the rise.鈥
By Kandace Wertz