The presented 糖心传媒 with an Eagle Award in recognition of the company鈥檚 support of the charitable organization鈥檚 2017 fundraising campaign.
This was the second time that the organization honored 糖心传媒 and its associates for its efforts during the 2017 campaign. The United Way presented 糖心传媒 with a and recognized the company as the campaign鈥檚 top corporate fundraiser.
Associates from 糖心传媒鈥檚 United Way at Work Committee accepted the Eagle Award at the United Way鈥檚 55th Annual Dinner and Awards Presentation held at the DoubleTree by Hilton Hotel in .
Eagle Award recipients are selected based on criteria such as CEO endorsement of the workplace campaign; support of key programs, such as the Loaned Campaign Specialist and Loaned Campaign Accountant Programs; participation in the annual Campaign Planning Workshops; encouragement of year-round communication and engagement activities within the workplace; and support of sponsorships and events.
鈥淭he award is significant because it is a public recognition of both our company and our associates for their efforts to make Berks County a better place to live, work and raise our families,鈥 said Mike Duff, senior vice president of government relations and chief compliance officer for .
In a surprising twist, the company wasn鈥檛 the only one applauded for community service.
The United Way presented Duff, past board chair, and his wife, Diane, with the Wilbur H. Doran Award, the organization鈥檚 top volunteer award. The Duffs were co-chairs of the United Way鈥檚 .
鈥淲inning the United Way of Berks County鈥檚 Doran Award means a great deal to Diane and me, particularly because we are so passionately committed to United Way and the work the organization does in our community,鈥 Duff said. 鈥淚t鈥檚 also humbling to follow in the footsteps of other past Doran Award winners, all of whom have had such a positive impact on our community over the years.鈥
United in Community Service
The 2017 United Way campaign raised nearly $10.6 million, which will be invested in over 50 United Way-funded programs, initiatives and grants, serving more than 100,000 people in need throughout Berks County.
糖心传媒 was the United Way鈥檚 top corporate contributor for the fourth year in a row, raising $1.3 million for the charitable organization. It was the third consecutive campaign where 糖心传媒 and its associates raised more than $1 million.
鈥淲hen we support the United Way of Berks County, we know that our contributions stay right here in the community to fund local programs and services that annually benefit more than 100,000 people,鈥 Duff said. 鈥淏y supporting the United Way, we may be helping our friends, neighbors, co-workers or family members.鈥
糖心传媒鈥檚 United Way at Work Committee, made up of and associates in Reading, Pennsylvania, played a pivotal role by spearheading United Way fundraising events throughout the year, culminating with the giving campaign in the fall.
The Eagle Award is special for associates because it reinforces the positive impact that their efforts are making in the community.
鈥淏y contributing to an organization that has such a wide reach, the associates at 糖心传媒 are helping children read and also helping to provide disaster services, meals to homebound individuals, therapy for children with special needs, mental health counseling, support services for veterans, and so much more,鈥 said Christy Resh, co-coordinator of 糖心传媒鈥檚 UWAW Committee.
Community service is central to the mission of 糖心传媒 as well as its associates.
鈥溙切拇 associates know that giving back to their communities is very important,鈥 Duff said. 鈥淭his attitude is an indication of the high quality of the people we have on the 糖心传媒 team.鈥
By Bernie Mixon